yes , calamity of the century is there .
we are seeing it as a disaster .
we are sure that Allah is not at all happy with us .
but we never realize why Allah is not happy with us ?
we blame Zardari and his govt to be irresponsible , corrupt ,insensitive ,selfish and ignorant ...
but wait for a moment .
are we all responsible , honest , sensitive , selfless and aware ?????
do we remember the saying of Hazrat Muhammad (PBUH)that :
Jiasay tum Khud ho gaye , waiasy tum pe hukumraan mussalt kiye jayien gaye .
now , lets see ,what we are doing .
we, who has been fortunate enough to not to get hit by this calamity .
1. we think , if we are safe in Karachi ,Lahore , Islamabad and Faisalabad . that means its not our headache to help flood effecteis .its the Govt job .
2 . we watch TV and feel sad for them for a moment and then we move ahead with our normal life .
without thinking that many millions of our countrymen are not living normal life ...
3. our industrialists are only thinking , they can increase the rates of their products .
and in the next season how will they get raw material ,as all the crops of cotton and sugar cane gas been destroyed .
4. our politician is thinking , how can i point score against my rival party , by posing myself and my party the most humanitarian one ?
5. traders are thinking , how can we add profit in our products in the name of flood effected economy ?
6. media channel owners are thinking , how can we get more revenue by portraying ourselves the best channel to report flood ?
7. multinational companies are thinking , how can we expolite the situation commercially ?
and they are doing so .
being in advertising profession , i have witnessed three to four multinational , coming to us for a very emotional ad campaign for flood relief ,in which they actually want to sell their products on a discounted price .
mineral waters providing companies , manufacturers of antiseptic liquid and soaps ,manufacturers of biscuits are thinking they can make money by offering their products to sell on a discounted price .
8. many multinational , who are reporting to foreign regional heads , are making emotional documentaries to show to their Gora bosses , as an excuse in the sales dip in the market .
thats all we are doing .
and we are thinking that only Zardari is insensitive and selfish .
we are thinking , why not Allah is not happy with us ?????
do we need an answer ????